A guide to buying designer watches

Perhaps you saw an ad in a magazine or on television for a shiny new designer watch, or maybe you are envious of the Rolex you see your boss sporting at work. Designer watches can be a great investment if you know what to look for and keep them regularly maintained. But like designer fragrances, many watches are knocked off and it can be hard to tell what is a truly special watch. This guide will help you look for the key components that make a designer watch great.

The true luxury watches may cost an arm and a leg, but that is because they weren't made in a factory. Swiss watches are known around the world for being handmade by artisans who have passed down watch making traditions through the generations. For both men's and ladies designer watches, details like mechanical movements, hand painted minute and hour hands, and hand-etched numbers add a level of personalization to your watch that can't be beat.

Movements and features

Fancy watches often feature quartz movements, which create a very accurate movement that runs on a battery and last for a long time. Others feature intricate mechanical movements wound by hand each day, while still others are automatic, or self-winding with the wearer's movement. What type of movement you choose will depend on your preferences, but know that the more complex and dependable movements will increase the value of the watch exponentially, even if there is not a diamond to be found on the exterior.

Special features are also a huge draw, particularly in designer watches for men. The more buttons, chronographs and lunar calendars, the better as far as some watch enthusiasts are concerned. All of these extra features mean extra value, and can be very handy for sportsmen and racing enthusiasts. One feature that should not be overlooked is the water resistance of the watch. The watch should at least be water-resistant to 100 meters for everyday use, in order to ensure that the parts won't be damaged if you get splashed by accident. If you spend a lot of time around water, you may want to look for a watch that is water-resistant to at least 330 meters.

Brand and style

Some companies, such as Rolex, Tag Heuer, Cartier and Movado, are known for making superior watches that will be the envy of all your friends. You can shop by brand to make sure you are getting a quality watch that won't lose its value over time. Whether you are purchasing ladies' or men's designer watches, be sure to shop at a reputable dealer who can provide documentation of authenticity. And beware of the unbelievable deal; if it's too good to be true, it probably isn't the real deal.

For ladies watches, designer styles are just as important as the brand. Luxurious platinum bands, diamond accents and delicate features can make the difference between a good watch and a great watch. While men look for heirloom quality and complex internal mechanisms, women look for items that match the current trends and are versatile enough to wear to various functions. If you want to purchase just one heirloom watch, however, look for classic designs and materials that won't go out of style.

Selecting a brand-new watch is easy with Sears. Come in to look at a variety of styles from many designers to select a luxurious watch that is right for you.

Related Products

close x