The Inside Scoop: An all-access pass to our offices, photo shoots + events

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Posted in: Shop the Shoot

Behind €"The Jean Scene€"

by Jill Manoff

Have you seen our latest, “The Jean Scene” commercial? Find out what went on behind the scenes! We were on set, from call time to wrap, to see just how it’s done (The find? Creating a 30-second spot is a major production!) and capture it all on camera: Think the film crew shooting, the stylists zhooshing and the models in fittings, hair-and-makeup and more. We also went to town snapping the wardrobe and props, and the less-than-private fitting rooms that were being built up to the first take. Feeling intrigued? Just click through our pics, then watch the final cut to see how it all paid off.  

 
 

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