Sears Joins Forces with Outdoor Life Magazine to Create Exclusive Brand!
Sears has joined forces with Outdoor Life Magazine to create an exclusive brand that will be housed in a new Outdoor shop at all Sears store locations nationwide. The Outdoor shop features a compelling assortment of causal and performance apparel geared toward the outdoor lifestyle, while offering function and comfort at a value. Outdoor apparel is one of the fastest growing segments within the men’s apparel clothing business today.
The Outdoor shop officially launched in stores on Sept. 14 and the complete line of apparel is now available online at searsstyle.com and sears.com.